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"We are helping build a culture where every dancer feels seen, safe and supported, both on stage and beyond. I’m proud to stand with a team that leads with innovation, protects dancers’ digital autonomy and sets new standards."

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Jack-Malcolm Samedi

Public Relations

With over a decade of experience in public relations, Jack-Malcolm has built a dynamic and diverse career spanning industries such as consumer electronics, tech, TV & entertainment, beauty, fashion, lifestyle, real estate, hospitality, food and beverage, automotive, health non-profit, diamonds, gemstones, and fine jewelry.


After relocating to Toronto in 2018, he quickly made his mark, earning a leadership role as Agency Director at one of Canada’s top PR firms. There, he managed U.S.-based clients, supported the firm’s Montreal office, and led successful campaigns for Canadian brands. His portfolio included esteemed names like Van Cleef & Arpels, Moscot, HEAD Sportswear, and Polestar.


In August 2022, Jack-Malcolm returned to helm his own agency, Jack The Publicist Group, where he continues to craft impactful PR strategies, elevate brands and founders through bold storytelling and thoughtful execution. His client roster includes culturally relevant and globally recognized names such as Drake’s October’s Very Own (OVO), Indeed Labs, Carpooll.com, the Couture Show, and The Las Vegas Antique Jewelry & Watch Show.


Beyond the agency life, Jack-Malcolm remains deeply committed to the arts and philanthropy. He serves as Vice Chair of the Canadian Foundation for AIDS Research (CANFAR) Legacy Project in Toronto, while supporting its Montreal chapter. Additionally, he plays an active role on the Events Committee of the Art Gallery of Ontario (AGO), where he contributes to fundraising efforts for the AGO’s signature annual event, Art Bash.

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